Euronet and Keenu Enter Third Five-Year Term, Renew Collaboration to Empower Merchants Across Pakistan

Euronet Pakistan, a division of NASDAQ-listed Euronet Worldwide, a global leader in secure electronic financial transaction solutions and the largest card processor in Pakistan, and Keenu, Pakistan’s leading digital payments and POS acquiring company licensed by the State Bank of Pakistan as an Electronic Money Institution (EMI), today announced the renewal of their long-standing strategic partnership for a third term. The renewed agreement extends the collaboration for an additional five years, marking more than a decade of sustained partnership and shared success.

The renewed partnership reflects a shared commitment to long-term investment in Pakistan’s payments infrastructure. By combining Euronet’s global processing expertise and large-scale technology platforms with Keenu’s strong local market presence and merchant relationships, the collaboration continues to support merchants with future-ready payment solutions aligned with international standards.

The extension of the partnership also underscores both organizations’ focus on service excellence, operational stability, and innovation, as they work together to support the next phase of growth in Pakistan’s digital payments market. The collaboration is expected to further enhance merchant enablement, improve customer payment experiences, and contribute to the broader modernization of the country’s financial ecosystem.

Commenting on the renewed partnership, the CEO of Euronet Pakistan, Mr. Kashif Gaya said:”Our renewed third-term partnership with Keenu underscores Euronet’s unwavering commitment to Pakistan’s digital payments ecosystem. Through substantial investments in advanced payment technologies and large-scale, resilient POS processing infrastructure, we ensure merchants and acquirers nationwide enjoy secure, reliable, and efficient transaction processing. This combination of scale, global expertise, and high service standards positions Euronet as one of the most trusted partners in empowering merchants with world-class POS and payment solutions. We sincerely thank Keenu for their trust, partnership, and continued confidence in Euronet. Their support has been instrumental in expanding POS acceptance and driving digital payments, and we look forward to further strengthening this collaboration to deliver even greater value across Pakistan.”

The CEO of Keenu, Mr. Saad Niazi added: Our relationship with Euronet has been a cornerstone of Keenu’s growth over the past decade. Their proven global expertise, substantial investments in advanced payment technology, and the scale at which they operate give us the confidence to deliver secure, reliable, and innovative payment solutions across Pakistan. Renewing this partnership for a third term reinforces our shared commitment to supporting merchants, elevating payment capabilities, and maintaining world-class service standards, making Euronet our most trusted partner in the country’s digital payments.